Planning and prototyping of digital products

• Osnovni pojmovi i pregled oblikovanja digitalnih proizvoda
• Dizajn usmjeren korisnicima i oblikovanje interakcija čovjeka i računala
• Principi i metode planiranja i razvoja digitalnih proizvoda (Lean, Agile)
• Istraživanje zahtjeva i analiza rezultata
• Definiranje problema i postavljanje opsega projekta
• Metode istraživanja korisnika
• Mape empatije i definiranje persona
• Ljudska ograničenja i digitalna ergonomija
• Korisnička putovanja
• Informacijska arhitektura
• Scenariji i tijek korištenja aplikacije
• Izrada interaktivnog prototipa
• Timski rad, komunikacija i upravljanje vremenom
• Testiranje korisničkog iskustva
• Prezentacije studentskih radova s raspravom

1. plan the process of digital product design
2. analyze business and customer requirements
3. create personas and define user journeys
4. integrate the principles of digital ergonomics into product development
5. create an information architecture of a digital product
6. select appropriate tools for prototype design and testing
7. design and conduct usability testing of digital product
8. present a functional prototype of a digital product

Required reading

• Norman, D. The Design of Everyday Things. Basic Books, 2013.
  Turčić, M., Uglješić, V. Oblikovanje web stranica. TVZ, 2017.
  Pasztor, D. Product Design. UX Studio, 2017.
  Kholmatova, A. Design Systems. Smashing Media AG, 2017.
  Schneider, J. Understanding Design Thinking, Lean, and Agile. O?Reilly Media, 2017.

Further reading

• Patton, J., Economy, P. (ed.) User Story Mapping: Discover the Whole Story, Build the Right Product. O'Reilly Media, 2014.
  Evans, D.C. Bottlenecks: Aligning UX Design with User Psychology. Apress, 2017.
  Weinschenk, S. 100 MORE Things Every Designer Needs to Know About People. New Riders, 2015.
  Krug, S. Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. New Riders, 2009.