Tehničko veleučilište u Zagrebu · Zagreb

Social capital and virtuality: a conceptual framework

stručni rad

stručni rad

Social capital and virtuality: a conceptual framework

Vrsta prilog u časopisu
Tip stručni rad
Godina 2014
Časopis Polytechnic and design
Volumen 2
Svesčić 1
Stranice str. 15-22
DOI 10.19279/TVZ.PD.2014-2-1-02
ISSN 1849-1995
EISSN 2459-6302
Status objavljeno

Sažetak

This article is based on the series of three research studies conducted during 2013 at the Polytechnic of Zagreb. It explores the nature of relationships between reality and virtuality, and its multi-layered relationships with social capital, business opportunities, and voluntary online engagement. It shows that motivators for participation in social networking are very similar to motivators for participation in FLOSS movement. It concludes that social capital, as one of the main driving forces of humanity, is much more important than the used technology. However, it also warns that organizational structure and ethics within a community profoundly impact processes of creating and maintaining social capital, and that the concept of social capital is dialectically intertwined with material gains. In this way, it provides a whole-rounded theoretical framework unavailable to solitary research efforts, warns about various methodological restrictions to found conclusions, and calls for further investigation of the notion of social capital at the fringes between reality and virtuality.

Ključne riječi

social capital ; virtual and real ; motivation ; networking